CascadiaVenture Works
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Social Impact

Groundrise Pathways

Real support. Real opportunities. A better path.

Building· Awaiting deployment

Youth experiencing homelessness or housing instability are often routed through a maze of disconnected services, with no clear, structured path from crisis toward stability.

Groundrise Pathways organizes that path directly: stability, employment, education, resources, and housing brought together as one guided pathway instead of a scattered list of services to figure out alone.

In practice, that means a single path a young person can follow week to week. An immediate need gets addressed first, then the next concrete step toward stable housing, steady income, or continued education, rather than a stack of separate programs with their own intake processes and waitlists.

The Problem

Homeless and housing-insecure youth face disconnected services with no clear, structured path toward stability.

The Approach

Groundrise Pathways gives young people a structured pathway toward stability, employment, resources, education, and housing, organized as a single guided path.

A Closer Look
Evidence Behind the Opportunity
38,170

unaccompanied youth counted experiencing homelessness on a single night in 2024 (a point-in-time count, not an annual incidence figure), across 385 Continuums of Care

Verified· U.S. Department of Housing and Urban Development, 2024
~10%

increase in the unaccompanied-youth count from 2023 to 2024

Verified· U.S. Department of Housing and Urban Development, 2024
100

North Carolina counties covered by NCCARE360 (powered by Unite Us), with thousands of participating organizations - the closed-loop-referral gap is already well served there

Verified· NCCARE360 / Unite Us, 2026
Addressable Universe (TAM)385

Continuums of Care (regional homelessness-response systems) - the core national institutional universe

Verified· U.S. Department of Housing and Urban Development, 2024
Competitive Landscape

Unite Us

Social-care coordination platform

  • social-needs screening
  • closed-loop referrals
  • care coordination
  • outcome tracking
  • integrations
  • analytics

Overlap: Referral coordination and outcome tracking

Differentiation: Unite Us (as NCCARE360) already operates across all 100 NC counties with a large participating network; Groundrise isn't trying to out-build that referral network, it's built specifically around a youth's individual pathway rather than resource discovery.

Findhelp

Nationwide social-care network

  • resource discovery
  • closed-loop referral
  • case management
  • analytics
  • system integrations

Overlap: Resource discovery and referral management

Differentiation: Findhelp's network spans hundreds of thousands of programs nationally; Groundrise specializes in youth-specific progression rather than general-population resource search.

Why This Can Still Win

Unite Us and Findhelp already do resource directories and closed-loop referral well, including NCCARE360's full coverage of North Carolina, so Groundrise doesn't compete there. Its opportunity is specialization: youth-centered UX, personalized progression plans with structured milestones across housing, work, education, and documentation, and continuity when a young person moves between organizations - answering "what should this young person do next" rather than only "what services exist nearby."

Scenario Model

Illustrative Cascadia model based on adjustable assumptions. This is not a forecast of future performance.

Cascadia assumption

Downside

MRR
$12,500
ARR
$150,000
Gross Profit
$112,500
Illustrative

Base

MRR
$62,500
ARR
$750,000
Gross Profit
$562,500
Illustrative

Upside

MRR
$250,000
ARR
$3,000,000
Gross Profit
$2,250,000
Illustrative
Why Acquire Instead of Build?

Existing Cascadia Asset

  • An existing, working codebase rather than a blank repository
  • Product architecture and data model already designed
  • UX/UI already designed and tested against a real workflow
  • Product workflows already established, not hypothetical
  • Market and competitive research already completed
  • A defined brand and product identity

Start Internally

  • Discovery and product strategy
  • Architecture and data-model design
  • UX/UI design
  • Engineering across the full product surface
  • Infrastructure and integrations
  • Testing, security review, and deployment
  • Iteration against real usage
  • Market validation

Illustrative internal-build labor model

Using Cascadia’s illustrative internal development-team model (2 developers, 0.5 QA, 0.5 UX/interface design, 0.5 product/project management, U.S. Bureau of Labor Statistics national mean compensation benchmarks, plus a 30% Cascadia assumption for employer burden and overhead), a build over this venture’s typical timeline represents the following in modeled direct and burdened labor — before infrastructure, integrations, compliance, implementation, training, or support.

6-month build

~$300,000

9-month build

~$450,000

12-month build

~$600,000

Illustrative· BLS wage data + Cascadia staffing assumptions
Strategic Buyer Fit
Social-care technology platformsGovernment contractorsHomelessness-management platformsSocial-determinants platformsHealth systemsState/local government technology vendorsNonprofit technology companies

Sources

  • U.S. Department of Housing and Urban Development, “2024 Annual Homelessness Assessment Report” (2024)
  • NCCARE360 / Unite Us, “North Carolina statewide coordination network coverage” (2026)

Interested in Groundrise Pathways?

Cascadia Venture Works is open to conversations regarding strategic partnerships, licensing, pilots, investment, and acquisition opportunities where appropriate.